For many of us who spend time online, privacy control of our information is a critical issue. However, understanding our options can be complicated. In our last blog, we gave you an overview of how to think about privacy on your personal profile and a general explanation about the options available to you with the most recent changes to Facebook …
Facebook: Important Privacy and Tagging Updates
Do you sometimes feel like Cyber-Space has over taken us? It’s true that the internet has brought us many great conveniences: knowledge at the click of a button; telecommuting flexibility; online college courses; e-commerce nirvana; and contact with friends and family 24/7. Through a simple Google search, details of our private life are publicly available to the masses. The cyber-surge …
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11 FACEBOOK MARKETING EXPERTS SHARE THEIR BEST TIPS
Still not sure about the value of Facebook for marketing? Wonder what all the fuss is about? The folks at Social Media Examiner recently asked top marketing book authors and Facebook brand managers to share some of their hot Facebook marketing tips. Here’s a recap of what they had to say…. 1. Give people a reason to “Like” you Richard …
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GOOGLE+:THE ESSENTIALS TO GETTING STARTED
I caved. I finally decided to join Google+ and see what all the buzz is about. I think the hardest part is adjusting to the change because it’s not Facebook. The good news is that if you could learn to navigate Facebook in the beginning, you can do so with Google+. Luckily, you’ll have some help if you follow these …
LINKEDIN BUSINESS PAGES: THREE NEW FEATURES
Are you on LinkedIn? LinkedIn is the business network of choice for busy professionals. Did you know that LinkedIn also has business pages? The average household income of LinkedIn members is $109,000. Also, 45% of LinkedIn members are business decision-makers, compared to 25-29% of Facebook users. In an interview with Mike Stelzner of Social Media Examiner, Lewis Howes makes the …
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CONTENT MARKETING: 9 WAYS TO RECYCLE
Remember senioritis and writers block? Most of us have not suffered from these since college. However, with the progression of business blogging as a tool for marketing, writing as a skill is becoming much more important. Do you struggle with content? Here are 9 ways to stop the writer’s block and recycle information you’ve already created. 1.) Make a Video …
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THE EMAIL NEWSLETTER: KEEPING THE CONVERSATION GOING
Email is not dead. In fact, it is the foundation of any effective social media strategy. Your email list is proprietary, portable and your personal platform for keeping your business top-of-mind to your audience. Your potential clients are scattered all along the buying cycle time line. That’s why it’s important to understand how to use email as a way to …
B2B Branding with Social Media: 5 Keys to Success
There is a wealth of information on how to engage your fans and consumers via social media. Good examples of businessess doing it best can be found in this list of Top 10 Consumer Brands on Social Media While the truth is that these brands are doing something right, and certainly flourishing, I keep asking myself: So what if my …