There are three basic elements to all Twitter cards: the image, the Call to Action (CTA) and the tweet copy. Your image should show off the business. The headline and CTA together call out the offer. The tweet copy generates curiosity and interest. In order to maximize the value of all three elements, it’s important to keep the following best …
HOW TO USE TWITTER 4 BUSINESS
I once heard someone compare the conversation on Twitter to that of a cocktail party—short interactions meant to make a quick impression. Where’s the value in that? There may be more than meets the eye. Consider some of these facts gathered by a recent survey released by Edison Research. The full study of over 1,700 respondents is 49 pages …
Content Marketing: Approach Overview
What’s the first thing you do when you start to think about making vacation plans? Lots of folks get on the internet, look up places and start reading reviews. Why? Because you want to get a picture of what’s out there and what others are saying. Content Marketing Stats and Trends Here are some interesting statistics to consider as you …