Ever have that lightbulb moment when all the dots align and you suddenly see the solution that was right there in front of you? I have been sympathizing with clients and prospects for the last year or more, saying that social media and online marketing are here to stay, and that we’re all still trying to figure it out. Last …
Pinterest: “The Future of Marketing Is Visual!”
Who would have guessed that this would be our 100th blog post? When I saw the numbers in the 90’s a few months ago, I could hardly believe it. We decided to use this post to highlight the newest of our social networks—The unveiling of our Pinterest account! Why Pinterest? One of my own arguments AGAINST Pinterest initially was that …
Mapping Content to Buyer Behavior: Content Marketing Step 3
Did you know that 70% of customers say they would rather learn about a company through articles rather than advertisements? This is particularly important in the B2B world of organizations that are offering their services as products. Purchases that range from hundreds to thousands of dollars are not going to be made after two visits to your website. The savvy …