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5 Facebook Marketing Strategies

With the social media surge, I often find it difficult to figure out exactly how to market our services effectively. There are just so many platforms to keep track of, and it can get very overwhelming. Can you relate? Recently, I attended the 2011 Facebook Success Summit, where I had the pleasure of watching webinars hosted by some of the …

4 Tips for Using Facebook Smart Lists

Have you ever felt completely overwhelmed by the constant flow of information in your Facebook stream? I know that I have. This is why I love Facebook smart lists.  For the last several weeks we have been blogging about the extensive changes to Facebook profiles. This post about smart lists is our last installment in this series.  These smart lists …

New Relationship Marketing: Interview With Mari Smith – Part 2

This is our second of two posts from our interview of Mari Smith about her latest book: The New Relationship Marketing. In Part II, we asked Mari these questions: Can you speak to us more about surrounding yourself with the right connections? What are some of the biggest mistakes businesses make today regards social technologies online and offline? Do you …

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NEW FACEBOOK TIMELINE: PART II

Did you see our last post about features of Facebook’s new Timeline? If you didn’t make the switch yet, you can click here for the link.  In this second part of the series, we will talk about how to fill in your timeline history, the check-in map, your activity log, and more. Your History: Filling in the Gaps Do you remember …

NEW FACEBOOK TIMELINE: PART I

Did you know that some of your friends have a new look to their Facebook Timeline? You can’t see it unless you’ve also made the switch. You can take a look at the new features and get started yourself here. If you want to get a preview of changes first, keep reading…. Facebook Cover Previously, there were 5 photos spread …

FACEBOOK SUBSCRIPTIONS: ON OR OFF?

  Do you tweet?  Do you have followers and do you follow others?  Are you on Google+?  How many circles do you have?  Do you get alerts that someone has added you on G+?  Do you read blogs?  How many do you subscribe to?  Facebook’s answer to follows, circles and subscriptions is their very own “subscribe” feature.  Is this just …

The Facebook Privacy Chronicles: Limit Your Audience

As the Facebook Privacy Chronicles continue, you may want to reevaluate HOW much of your information is available to the public. As you become more aware of the importance of privacy, you may want to go back and limit past posts (statuses, photos, notes, etc.). This means that posts that may have previously been available to the public can now …

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SOCIAL MEDIA PHILANTHROPY: “HER AIM IS TRUE”

“Storytellers broaden our minds: engage, provoke, inspire, and ultimately, connect us.” –Robert Redford I like to think I’m a person who sees the glass half full.  I’ve always been intrigued by obstacles and how a simple mind shift can reveal possibility and the path to success.  Oftentimes that mind shift requires creative problem-solving and a willingness to take risks.  Isn’t that …

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The Facebook Privacy Saga: Controlling Your App and Website Visibility

Personal privacy awareness is an ever increasing issue on the web. Even more so with the surge of social media platforms that share demographic information so readily and openly. How can you protect your personal information in a cyber-drenched culture? You CAN limit what information people access! Need help with this? Privacy Settings Mari Smith, well-known Facebook expert, recently explained …

Facebook: Important Privacy and Tagging Updates

Do you sometimes feel like Cyber-Space has over taken us? It’s true that the internet has brought us many great conveniences: knowledge at the click of a button; telecommuting flexibility; online college courses; e-commerce nirvana; and contact with friends and family 24/7. Through a simple Google search, details of our private life are publicly available to the masses. The cyber-surge …