Graphic design and Color are again transforming the internet marketing space. You may have noticed that white and plain backgrounds have dominated the website and smartphone visual horizon for awhile now. Apple was the first to go in that direction and for good reason. The clean, white, sparse approach differentiated them. Then the tech competition said we want to look …
Social Media Measurement: Hi Impact Task #6
lySocial media measurement is your insurance policy coverage for opportunities and unanticipated events. The numbers don’t lie. While social media strategy lays out a road map for your success, no one can plan for everything. Changes in technology, changing trends, or new issues in your industry can all present new challenges. Since social media measurement allows you to measure your …
Scheduling: Hi Impact Social Media Task #5
When I talk to business owners about their social media, scheduling is probably their biggest challenge. Automation is a key ingredient in any well-planned social strategy. Automation makes you more efficient, saves time and helps relieve the burden of posting to multiple social accounts at one time. Therefore, when I began my research for this blog, I decided that a …
Content Curation: Hi Impact Social Media Task #4
Content curation is your hi-impact social media task #4. Along with content strategy, engagement and content creation, it is an important step towards online success. Good content curation will develop your competitive edge, establish your authority, and get you more followers. But where do you look for content and how to you find the best stuff? How do you find …
Social Media Content Creation — Hi Impact Task #3
Did you know that we process visual images 60,000 times faster than text? We respond to and process visual data better than any other type of data, including words. Your content strategy needs to include a good set of social media tools to create engaging content. What is the trend? Here’s a brief overview of some stats Hubspot shared at the …