Richard “Dick” Rabil, Founder and President of Slice-Works, believes that the best creative is driven by ideas that break convention. A quick-start thinker, Dick sees in pictures that empower organizations to visually tell their story.
Dick earned his degrees from UNC-Chapel Hill in Fine Art and from Virginia Commonwealth University in Communication Arts & Design.
Dick believes that the best creative is driven by ideas that break convention. A quick-start thinker, Dick sees in pictures that empower organizations to visually tell their story. As the marketing and communications landscape has changed, he and his wife, Kathi, have transitioned to bring their depth of experience online through interactive, social media and other emerging technologies.
Dick is an expert in design and branding strategy. Spanning a career of over 35 years, he and the Slice Works team have repeatedly been recognized for their excellence in branding and communications. He has sharply honed his skills of creative direction for large meeting campaigns, web sites, publications and identity.
The roots of Dick’s career are deeply embedded in associations, non-profits, and higher education. His first job was with CASE, (the Council for Advancement and Support of Education). He cut his teeth on meeting promotions and publication design. The director of the Virginia Tech EMBA said that he and Slice “have contributed to the success of the program, with their creativity, design and knowledge of network marketing and branding.” He has also been honored by the Smithsonian Board of Regents for Service to the Smithsonian Institution on behalf of the National Postal Museum.
Dick is second of five children born in North Carolina. He learned the meaning of life and work from his father who was an unpretentious but well-respected surgeon.
On his days off, Dick enjoys discovering new exhibitions at the Smithsonian, taking photo tours with friends, visiting Frank Lloyd Wright homes, spending time with his children and grandchildren, and listening to his wife sing a variety of merry melodies.