ASSOCIATION MEMBERSHIP: Tips for Recruiting Gen Ys and Why you Need To

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I’m mildly embarrassed to admit that I did not have a clue about all this baby boomer, Gen X and Gen Y business until I started searching for content about association leadership, recruitment, membership, and etc. Then I found this great article, Net Gen and the Future of Social Media Marketing, which shed some light [...]

HOW TO BUILD ASSOCIATION MEMBERSHIP

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“Member benefits are your association’s one and only asset, the key to building a dominant and financially stable organization.” ~Sarah Sladek, author Do you belong to a book club? I joined a neighborhood book club about two years ago and really look forward to our monthly meetings. Some of the women get really passionate about [...]