Association Membership: Keeping Gen Y Motivated and Engaged

Gen-Y-Karaoke

  “The challenge inherent in keeping Gen Y engaged is that we’re easily distracted, we want to see progress from our daily efforts, and have a high need to stay in touch with those leading us.” ~ (p. 108) Translation for Associations: GenY needs to know OFTEN why being a part of your association matters. [...]

Associations, Are You Talking to Me?

are-you-talking-to-me?

I’ve been waiting to see if some of the associations that I’m interested in would reach out to me first. Why? I’d rather spend the money on a weekend get away or dinner at my favorite restaurant, unless you can convince me of the value of membership in your association. I love to read posts [...]

Y-Size: Getting Gen Y to Work For You (And Stay a While)

Generational studies

  I am always updating my resume. When I look at it, I think, “Wow! Either I have no sense of loyalty to some of these companies, or I am a jack of all trades!”  In fact, I have 2 resumes. One is for teaching and performing dance, while the other is for social media [...]

Digital Marketing: 3 Things Dave Matthews Band Can Teach Us

Rock Concert Pic

Tuesday, December 18th was a big day for me. I turned 25, attended AMADC’s panel discussion on digital marketing  for non-profits, and topped the evening off with the Dave Matthews Band (DMB) concert at first Mariner Arena inBaltimore. I’m a huge DMB fan. Every time the band comes around the area, I make a point [...]