THE EMAIL NEWSLETTER: KEEPING THE CONVERSATION GOING

Communicating by Email

Email is not dead. In fact, it is the foundation of any effective social media strategy. Your email list is proprietary, portable and your personal platform for keeping your business top-of-mind to your audience. Your potential clients are scattered all along the buying cycle time line. That’s why it’s important to understand how to use [...]

6 QUESTIONS TO SOLIDIFY YOUR SOCIAL MEDIA STRATEGY

Hummingbird pollinating a flower

“What gives you that hummingbird feeling” is constantly being asked in rehearsals with my dance company DEVIATED THEATRE. As we rehearse for the premiere of our new show at the Kennedy Center, we are all learning to embody the traits of the hummingbird. Hummingbirds move with a purposeful sense of urgency to pollinate many plants [...]