Image via Wikipedia Is web design is at a crossroads? After reading an article last week in the Washington Post on redesigning Facebook, I began to wonder about this question in new ways as it relates to our technology sensitivities. What makes for good web design? (I won’t veer off on the design in our [...]
RELATIONSHIP MARKETING: A CONVERSATION ABOUT ENGAGEMENT
November 10, 2010 By 6 Comments
For the first 16,000 years, we were mainly an agrarian society. Over the next 200 years we became industrialists and entrepreneurs. In the last 50 years we’ve become focused on information and technology. Today, the age of relationship is upon us and the heart of relationship marketing is engagement. Engagement: What Does That Look Like? [...]
HOLIDAYS: BUILDING YOUR COMMUNITY ON FACEBOOK
October 28, 2010 By Leave a Comment
The one thing I make sure to do on the weekends, is to spend my Sundays watching football. As I was screaming at the T.V. during the Redskins game, I was given breaks to breathe during the commercials. This is when I noticed that many commercials had spooky themes in them, and they weren’t just [...]
THREE THINGS TO LEARN FROM “GAP GAFFE”
October 22, 2010 By Leave a Comment
Image via Wikipedia Some folks have had quite a bit of fun with Gap’s recent logo gaffe. The new logo launch lasted 4 days and was then recalled. The issues on this topic have been fiercely debated in advertising, retail and marketing circles over the last week. But the real frontlines of the battle have [...]
