The Naval History Museum’s Cold War Gallery Brochure uses metallic and high gloss varnishes and parchment overlays. Premium photography emphasizes the financial potential of the gallery by relating it to DC waterfront development projects.
Awards
2008 Corporate Identity Award



Carriage House Logo
2009 Style Guide
Math Fest Poster
Department of Labor Posters giving US citizens of the southeast disaster relief and recovery information.


Booklet Cover
Workers Rights Cards
Recruitment Fliers
Made an English and Spanish Version

IT Trends

Summer 2009
Fall/Winter 2008

Summer 2008

2009 Year in Review
2011 Save the Date Postcards
2010 Conference Material

Digital Infuzion corporate video short describing their vision in the healthcare arena.
Video loop for awards presentation exhibit.
Video of history of AAHSA with still photos. Video presents new AAHSA logo to membership.
Southern Maryland Electric Cooperative (SMECO), the eighth largest electric coop in the US, chose SLICE to roll out their comprehensive logo and rebrand campaign.


SLICE gave SOPHE’s website a brand new look with intuitive navigation and a customized Content Management System. The CMS includes a member login and search capability.
Samples of the Variable Data Membership Mailer series that Slice developed for ASAE and the Center for Association Leadership. The challenge was to personalize both art and copy to reflect an individuals’ tenure and status with ASAE.
Awards
Silver Award winner, 2009 Association TRENDS All-Media Contest.

SLICE designed and developed this site for the Society for Public Health Education. We used intuitive navigation and customized CMS to make the site easier to navigate and more interesting to visitors and members. The site includes a variety of interactive resources for all interested in health education, health promotion and disease prevention.
The Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN) is celebrating their 40th Anniversary. SLICE crafted an identity to convey their theme “Connecting the Heart and Science of Caring.” The convention campaign materials reflect the logo and color palette.

US Customs Frontline magazine catalogues the efforts of our borders’ protectors with editorial photography and gripping journalism.
Awards
2009 SNAP Excel Gold Award
2008 Silver Inkwell Award


SLICE and AGS teamed together to develop the ASAE Membership Renewal Brochure. Each panel contains variable data specific to individual ASAE members.
Using university web site guidelines, SLICE was able to give the MBA Program web site a customized look. Enhancements to the site include dynamic news feeds, social media, video and blog tools. The website targets three populations: prospective and current students and alumni.
U.S. State Department Western Hemisphere initiative for Northern and Southern Borders: Billboards, Email Blasts, Ads, TriCard Brochures, Hang Tags



Flip book commemorating the 70th Anniversary of the Fair Labor and Standards Act of 1938.


Galebach Law needed a web presence to make their services internet accessible. We provided them with a clean, vibrant site, focusing on their unique qualities and location to inform their brand.

SLICE focused on the simplicity of this type, taking advantage of its clean lines to make it readable.

People across the nation are thinking differently about energy. Southern Maryland Electric Cooperative (SMECO), the eighth largest electric coop in the US, chose SLICE to roll out their comprehensive logo and rebrand campaign.
Each year, Associated Builders and Contractors highlight the accomplishments of the previous year to its members and board of directors.
ABC focused on mission, vision and philosophy in their message for 2008. The iconic element on the cover says it all.


SLICE designed and developed this site for the Joanna M Nicolay Foundation, incorporating Flash animation and intuitive navigation.
SLICE uses stylized illustration to visually explain the complex system of Supply Chain Security.


SLICE has been a Platinum Sponsor for the Washington, DC Chapter “M” Awards event for the last four years.
In 2008, we used new colors and a swirl pattern give fresh meaning to “Where Power Plays.”

Facing increasing competition from other reputable programs, Virginia Tech’s Executive MBA needed to differentiate. SLICE produced personalized videos of students and professors and included them in its new site design.
Emphasizing WTU’s location and accessibility to the Washington Metro Region, we used iconic images and complimentary type to appeal to potential students.



Wind Energy is a hot topic. The pinwheel image lays the foundation for understanding how wind energy works.


Foundation for Advanced Education in the Sciences (FAES) at NIH offers nearly 200 courses each year at both the graduate and undergraduate levels. In addition, FAES sponsors a bookstore, health insurance program and cultural arts series.
SLICE was asked to revamp the mark of this prestigious institution, incorporating its diverse services, to help market it as a prominent resource in the DC region.


Slideshow presentation SLICE developed to introduce the new logo to the SMECO Board of Directors in May.
The Naval History Museum’s Cold War Gallery website demonstrates the gallery’s storytelling quality by incorporating streamlined architecture and an interactive map. The foundation has met it’s 50-percent benchmark of $5,000,000.
For more than 10 years, SLICE has consistently placed All Hands at the forefront of government publishing by emphasizing quality photojournalism, expressive typography, and dynamic layouts.
Awards
Winner of more than 60 design awards.



The US Navy’s All Hands Flash website content coordinates with the print magazine content. Currently, it is the most heavily viewed site among Navy personnel.
The US Navy’s 2007 Any Day Logo expresses the dual nature of Naval engagement by combining the ship and submarine silhouettes.
Awards
2008 Corporate Identity Award
ESTA (Electronic System for Travel Authorization) is an online application system for all travelers from Visa Waiver Countries. SLICE used computer icons to emphasize online accessibility to the international audience.
US Customs’ Global Entry program highlights a new frequent travel network that allows pre-approved, low-risk travelers expedited clearance upon arrival into the US. SLICE designed a clean, contemporary wordmark to be easily read on signage, cards and kiosks.
The National Retail Federation’s Loss Prevention conference draws thousands of retailers from around the country each year.
In 2008, the National Retail Federation wanted to highlight new advances in theft identity protection. We developed a new color palette with a collage layout to demonstrate multiple solutions to theft identity.



In 2007, they wanted to emphasize the growing technology surrounding “loss prevention.” We used the compass element to forecast new and exciting frontiers in loss prevention development.



For Food Marketing Institute, we reproduced the luminescence of the Las Vegas skyline in colorful, glowing typeface. The type was used for the “NEW. HOT. IDEAS.” theme and “Go to the show” tag line on all collateral materials.



A pair of illustrative covers for FMI’s Food Retailing and U.S. Grocery Shopper’s yearly data for trends in the industry.



A “global” perspective introduces FMI’s advertising and marketing conference.

SLICE created a brand identity that includes a new website. The site offers access to the multiple FAES resources, including fellowships, health services, cultural arts, and science resources.
The Eurasia Foundation is a privately managed organization supported by USAID and other public and private donors. Photography and metallic ink screens keep the message simple, yet sophisticated.



The Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN) is celebrating their 40th Anniversary. SLICE crafted an identity to convey their theme “Connecting the Heart and Science of Caring.” The convention campaign materials reflect the logo and color palette.


The Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN) is celebrating their 40th Anniversary. We developed an identity to convey their theme” “Connecting the Heart and Science of Caring.” The logo and color palette will be carried through all their convention campaign materials.
For 2007, ABC focused on its increase in membership by emphasizing the enrollment figure as a die cut on the cover. A cover deboss simulated concrete walls. The yellow “caution” color was used throughout the brochure to highlight safety issues.
Awards
2009 SNAP EXCEL bronze award



A new year with new accomplishments. Emphasizing a “building” year for the association in 2006, SLICE used a vellum skeleton cover with a building underlay. Architechural diagram screens reinforce the theme throughout.
Awards
2008 Print Magazine Regional Design Winner



In 2005, the four-color annual review centered on the one element common to the association’s 25,000 members; the work boot. The boot print was featured as a die-cut on the cover.


SLICE developed a techno look to build on the tag “Where Power Plays.”



The M Awards is the American Marketing Association’s annual awards ceremony. We developed this look around the theme of “Marketing Madness!”


An earlier version of event collateral for “Marketing Madness!”


Making a connection between reducing emission and preserving habitats, the brochure grabs readers attention while communicating the benefits of motorcoach travel.



Bold colors and city highlights invite motor coach members to register for this year’s conference in Charlotte, NC.



A new venue needs a new look. SLICE pairs “A New Wave of Business” theme with ocean graphics and fresh colors.


SLICE captures the unique flavor of Grapevine, Texas, for ABA’s national conference.


With a younger, more contemporary look and feel, SLICE captures the attention of the “young” audience of elderly caregivers.


AAHSA wanted to update their brand to reflect their core message of care and compassion for the again. We created a visual mark to let their actions speak for themselves. A rich color palette was introduced to complete the updated effect, and carried through all the elements.



Washington Theological Union is a graduate school of theology and ministry. WTU wanted to highlight the variety of choices in their continuing education program. SLICE emphasizes the rich tradition of Catholic Church Ministry in the use of photography, typography and color.


The National Association of Independent Colleges and Universities sponsors a biennial resource network to help colleges and universities conduct voter registration and education. NAICU wanted to increase campus participation in the 2008 electoral process by going “electronic.”
SLICE paired the website with this brochure, creating visual appeal with the “YVYV” pattern and precise messaging.



NAICU sponsors the U-Can Network, a consumer-informed college information site. With a 10 day turnaround, SLICE developed a type and color palette that conveys “collegiate,” creating a mark that engages the consumer.
Awards
2008 M Awards Merit Award

SLICE redefined the MCYO identity with a fresh approach, incorporating student photos and testimonials. With an emphasis on diversity, the message was conveyed simply and with elegance.
Awards
American Corporate Identity
Art Director of Washington
IABC Silver Inkwell Awards



The Graduate Management Admission Council was looking to polish their image as the premier provider of assessments and graduate and professional management resources worldwide. SLICE created a compelling piece with testimonials from leading international professionals who rely on GMAC for trends and data on business schools. Custom photography of high profile professionals was used throughout.
Awards
2008 SNAP Excel Silver Award


SLICE crafted this grommet-fastened booklet as a functional pamphlet that summarizes the organization’s services and stands out at trade shows and conferences.


In this application of the FAES brand, SLICE employed understated simplicity to lend elegance to the message.


The Education Writers Association was celebrating 60 years of growth and development in 2008. SLICE fashioned a polished brochure highlighting the growth of education in the United States and EWA’s partnership with Congress, the news media and the education community at large.


EWA’s Annual Meeting focused on questions and answers. SLICE captured that focus using the “sleuth” image on the cover of the meeting program.


ESTA and Global Entry Ads
