Social and Mobile Media

The biggest challenge to social media is staying ahead of the curve.
SLICE knows how to pinpoint which social media channels best fit your strategic marketing needs.

The essence of internet marketing is to inform, engage and build relationships with your audience. In the digital marketing world, the conversations take place on multiple levels and in varied directions.  The core building blocks of your internet strategy are: listening, communicating useful content to your audience, and employing innovative data tools to establish and maintain the relationships most important to your business—current and future customers.

Did you know that 60 percent of business decision makers say that email and the internet are the best ways for advertisers to reach them?* Email marketing is the foundation of social media communications. By working with you to develop a strategy, goals, and design for emails, SLICE will demonstrate how to build your email marketing campaign according to best practices guidelines.  We’ll even help you find an ESP (Email Service Provider).

SLICE will set you up with the strategic and creative framework to start your blog. As one of the most cost-efficient, versatile social marketing tools available, a blog adds a personal touch to your website and becomes the channel for you to creatively communicate your expertise. Blogging keeps website content updated, gives a voice to your brand, improves SEO, and establishes you as an expert in your field.

Other social media tools such as Twitter, YouTube, or Facebook attract an enormous amount of traffic by professionals and potential clients alike. They are yet another cost-effective way for promoting your company, build loyalty, provide a platform for personalized customer service, and make new contacts. The key to success is determining which social media tools work best for your customers, audience, market, staff and budget.  Capitalizing on these elements will ensure a successful social presence.

NOW IS THE TIME for SLICE to show you how to how to leverage your online community to build your brand. Click here to contact us.

*Jupiter Research, 2007


See a listing of our services below:

Social Media Strategy • Social Media Support • Interactive Design and Branding • Email Campaigns • Interactive SEO • ROI Metrics